Zipidi’s cover photo
Zipidi

Zipidi

Financial Services

Sydney, NSW 148 followers

Micromobility insurances and services for operators, cities and riders

About us

Zipidi delivers smart mobility solutions and insurance, providing cities and communities with the confidence to adopt personal mobility devices as a recognised and welcomed form of daily transport. Zipidi specialises in an area of transport known as micromobility. Zipidi personal accident insurance is designed to protect riders who rent a shared electric scooter or bike. We advise and support share operators globally with a range of solutions including insurance. Our personal 'on the move' product for people who own their own personal mobility device, will be available soon.

Website
http://www.zipidi.fun
Industry
Financial Services
Company size
2-10 employees
Headquarters
Sydney, NSW
Type
Privately Held
Founded
2019
Specialties
Insurance, Mobility, Micromobility, Ratings, Big Data, MaaS, Payments, and Trust as a Service

Locations

Employees at Zipidi

Updates

  • Australia needs digital verification and digital product passports for e-mobility and lithium-ion batteries. Zipidi CREDZ Department of Infrastructure, Transport, Regional Development, Communications, Sport and the Arts

    Queensland families are being devastated by lithium-ion battery fires — and the numbers are getting worse. A major QLD report cites at least six deaths in 2025 linked to lithium-ion battery fires (up from zero the year before), with e-scooters featuring heavily. This isn’t just an “awareness” problem. It’s a verification problem. For 3+ years, Zipidi has been pushing the same core idea: if a battery (and the device it powers) can’t be digitally verified as meeting electrical safety standards, it shouldn’t be in the market — and it shouldn’t be impossible to identify once it’s in a home. NSW is (so far) the only state that’s gone all the way to enforceable pre-sale certification - from 1 February 2026, NSW will require e-micromobility devices and their lithium-ion batteries to be tested, certified and marked prior to sale, with enforcement action and serious penalties. That’s a strong step — but it’s still only a new-sales gate. 🏴☠️ ❌ The bigger gap: the installed base 🏴☠️ ❌ The wide open front door - the Federal Government has no digital import standards, control or enforcement What about the millions (likely tens of millions) of lithium-ion batteries already sitting in Australian homes, schools, universities and offices? Right now, Australia still lacks a national mandatory standard for lithium-ion batteries/products overall — meaning consumers, landlords, schools and even insurers often can’t reliably tell what’s safe vs dodgy until something goes wrong. What “digital verification” actually looks like (and why it matters) A real solution is scannable proof, not paperwork: ✅ Unique battery/device with unique digitaID at the serial number level ✅ Live link to independent test certification (the actual certificate, not a marketing claim) ✅ Registry + recall capability ✅ Second-hand market coverage (where risk spikes) ✅ Enforcement support (border + online marketplaces + retailers) 🔨 Without that, we’re stuck playing whack-a-mole: tragedies → inquiry → warnings → repeat. (QLD’s inquiry report is due by 30 March 2026.) While governments debate, here’s the blunt safety advice ⚠️ Don’t use aftermarket/unknown chargers ⚠️ Don’t charge near exits or in hallways ⚠️ Avoid DIY battery mods (it’s genuinely a recipe for disaster) We can do better than hoping consumers become battery engineers. NSW has shown the “pre-sale” lever can be pulled. Now Australia needs the “in-use” lever: digital verification and traceability — nationally. #LithiumIon #ProductSafety #ElectricalSafety #EMobility #EScooters #EBikes #BatterySafety #DigitalProductPassport Zipidi CREDZ NSW Fair Trading Krystyna Weston Laava Department of Transport and Planning Department of Infrastructure, Transport, Regional Development, Communications, Sport and the Arts Department of Transport and Main Roads Road Safety Commission Department for Infrastructure and Transport Jim Chalmers Catherine King Russell King

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  • Zipidi's tens of thousands of page of work and reports has informed our internal AI Learned Language Model to be remarkably good before we apply our informed intelligence to review, and improve the AI only result. Zipidi clients benefit - speed of response with informed improvement allows better decisions sooner.

  • An AI tool trained for eMobility…

    Australia’s e-mobility rules are being asked to do a lot: protect communities, support new transport options, and keep unsafe products out of the market – all at once. Over the past few years, Zipidi has built a large, structured knowledge base of e-mobility safety, regulation and compliance from around the world – including product standards, certifications, fire risks, crash data, import rules and best-practice models. We’ve trained AI on this material and are now well down the path of building Zipidi MobilitAI, a specialised LLM for e-mobility safety, regulation and compliance. The aim is simple: 👉 faster, clearer answers for policymakers and regulators 👉 better tools to distinguish safe, compliant products from the rest 👉 support for a safer, legal e-mobility market for the whole community If you’re working on legislation, enforcement, fire risk, product safety, procurement, or shared schemes, and you have a question you’re wrestling with, send it through or DM me. We’ll test it against MobilitAI and share back what we can. Zipidi MobilitAI – AI for e-mobility safety, regulation and compliance. #emobility #regulation #roadsafety #batterysafety #productsafety #Zipidi #MobilitAI #AI Krystyna Weston Clive Mayhew Russell King Richard Buning Milad Haghani Jeremy Ricard Michael Langdon Department of Infrastructure, Transport, Regional Development, Communications, Sport and the Arts Transport for NSW Department of Transport and Planning Department for Infrastructure and Transport Department of Transport and Main Roads Road Safety Commission Transport Accident Commission (TAC) The Hon. Victor Dominello ServiceGen Future Government Institute James Griffin MP Prabin Joel Jones

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  • While overall shared micromobility numbers in Australia have remained relatively steady over the past 12 months, the modal mix has shifted dramatically. 🚲 Bikes have surged in both fleet size and usage, propelling Sydney to become Australia’s largest micromobility city by volume. 🟣 The "Beam bump" — caused by Beam exiting multiple cities — saw a drop in total trips in those locations. New operators have not fully recovered the lost rides. 📈 Bikes are now averaging around 2 trips per vehicle per day, and their numbers continue to grow. That’s still well below the peak scooter performance of 5 rides per vehicle per day, once seen in Melbourne, but bikes benefit from: A more familiar format for users Less political resistance and moral panic than scooters. The momentum is clearly with bikes, and the market is adapting accordingly. 🔮 What’s Next: A Market Set to Double With micromobility tenders already held in Hobart and Canberra, and more expected in Melbourne, Sydney, Adelaide, and Perth later in 2025 or early 2026, further change and significant growth is inevitable. 🏆 Lime appears to be the biggest winner of the past 12 months, leading the resurgence of shared bikes in both Sydney and Melbourne. 🚦 The newly merged Neuron Mobility–Beam entity is now better positioned to grow its market share with stronger capital, scale, and reach. 🛵 Ario’s three-wheel scooter is generating interest for its enhanced stability and broader accessibility. 🌍 Meanwhile, Hello Ride, the world’s largest bike-share company, is eyeing national expansion from its Sydney base. The market is expected to double in size, with an increase in operators, a wider range of vehicle types, and steadily improving safety standards across the board. Every shift from private car use to shared micromobility not only supports sustainability, it also increases safety for the broader community by reducing traffic volume and congestion-related risks.

    🚲 Sydney Bikes Boom as Melbourne Scooters Bomb 🛴 Micromobility in Australia – Q2 2025 Market Snapshot The second quarter of 2025 has made Sydney Australia's micromobility leader — a remarkable shift given that shared e-scooters are not deployed and privately owned scooters are still illegal in NSW. 🔹 Sydney Soars Comparing Q2 2025 to Q2 2024: 🚲 Bike fleet size: Up 73% to over 8,000, representing nearly half of all shared micromobility vehicles in Australia’s major cities. 📈 Trips per vehicle per day (TPVPD): Up 65% to 1.91. 🚶♀️ Total trips: Up 187% to 1.367 million for the quarter, averaging 15,300 per day. 🔻 Melbourne Stalls Meanwhile, in Melbourne, political interference has decimated e-scooter availability. Lord Mayor Nick Reece removed e-scooters from the CBD. Yarra Mayor Stephen Jolly has priced operators out of the market entirely. As a result, scooter numbers have plummeted 79% year-on-year. But not all is lost. 🔹 Bikes Bounce Back in Melbourne Lime’s investment in e-bikes has paid off, with strong growth in both supply and usage: 🚲 Bike fleet: Up 35% to nearly 1,200, now more than double the number of scooters. 📈 Trips per vehicle per day: Up 108% to 2.12. 🚶♀️ Total trips: Up 179% to over 225,000 for the quarter. 🇦🇺 National Trends & Outlook Across Australia’s three major micromobility cities (Sydney, Melbourne, Brisbane), Ride Report data shows: These cities now account for nearly 87% of all shared micromobility trips in Australia. Ride Report’s coverage represents at least 80% of national micromobility trips, excluding smaller fleets in regional cities. 📌 Key Insights Melbourne has gone from being one of the world’s leading e-scooter cities to a minor player due to poor political decisions. A rebound is likely when e-scooters return to key LGAs in late 2025 and early 2026. Lime has proven that shared bikes can scale fleet size and increase ridership productivity in tandem. Market shake-ups are coming: 🏁 Hobart has completed its micromobility tender – results imminent. 📬 Perth’s tender closed last week, Canberra’s tender closes in two weeks. 🔄 Melbourne, Sydney, and Adelaide are expected to tender later in 2025 or early 2026. 🎯 Vehicle permits are likely to more than double nationwide. Expect to see growth in: Smaller, more user-friendly bikes. Lime’s Glider and ARIO’s 3-wheel scooter. Will the world's largest shared bike company, Hello, get traction in Australia? New competitors and vehicle types are entering the mix. And finally, the just-announced merger of Beam and Neuron is set to reshape the national micromobility landscape. Watch this space — Australia’s micromobility market is shifting fast. Data Source Ride Report Krystyna Weston Department of Transport and Planning Transport for NSW Department of Transport and Main Roads City of Melbourne City of Port Phillip Yarra City Council City of Sydney Brisbane City Council Lime Neuron Mobility Ario Beam Mobility HelloRide Michael Langdon Prabin Joel Jones

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  • Quadrant one of Zipidi's e-Mobility Matrix

    From our submission to the Queensland Inquiry into e-mobility safety. 🟩 Micro Movers Light. Local. Liberating. Digitally Verified. Micro Movers are the agile champions of neighbourhood travel. They’re e-scooters, e-bikes, throttle-only PMDs and bikes, and lightweight seated scooters and trikes, all built for short, local trips — from home to transit, errands to appointments, and everything in between. Whether it’s a student gliding to class, a delivery rider making the lunch run, or an older resident on a seated e-trike heading to the shops — Micro Movers are how people get around when cars aren’t needed, but freedom is. But what sets this quadrant apart isn’t just the lifestyle — it’s the verified safety underneath it all. 🚶♀️ Meet the Riders: 🧑🎓 Jas, the Uni Commuter Her e-scooter folds neatly under her train seat. It’s digitally verified for battery safety, so she never worries about overheating — even in a Queensland summer. “It’s like having wings for that annoying gap between home and everything else.” 🛵 Thanh, the Local Deliverer Thanh's throttle only e-bike is built for delivery. It’s certified to safety standards for brakes and lights, and he checks its compliance via an app that links to the import registry. That trust? It lets him focus on getting the pad Thai there hot. “My job depends on this bike. It's not just transport — it's how I feed my family.” ♿ Aunty Moira, the Independent Explorer Her seated scooter isn't a sketchy import. It's verified for safety and power cut-off. The lithium-ion battery is fire-safe. Now, it’s her bridge to independence. “I don’t want a disability badge. I want to be out there doing life.” 👵 George and Lina, the Park-Trike Pair Their trikes can be ridden throttle-only or with pedals too, sturdy, and fully compliant — from frames to battery. Their trikes have the CREDZ tick: digitally verified. “It’s like cycling — but finally comfortable at our age.” 🛣️ Where They Move: Shared paths and slow streets First/last kilometre to transit hubs School zones, shopping strips, and campuses Within 5 km of home — reliably, affordably, safely Local errands 🔐 Built-In Trust Every Micro Mover is digitally verified: 🔋 Safe certified lithium-ion batteries 🚦 Brakes, lighting, and speed limits that meet Australian standards 📱 Digital fingerprint and compliance that’s traceable, inspectable, and secure They may be small — but they punch above their weight when it comes to safety, accessibility, and climate impact. 🧩 Their Place in the Matrix: Micro Movers are everyday mobility, redefined. They’re not just convenient — they’re certified, community-friendly, and critical to reducing short-trip car use in towns, suburbs, and small centres. The connective tissue of modern neighbourhoods — moving people quietly, cleanly, and confidently.  They democratise movement, unlock daily life, and do it without fuss — or fire. They’re the vehicles that keep people independent, not just mobile.

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  • Zipidi's e-Mobility Matrix for sensible e-mobility of all types and shapes. Enter the matrix...

    Zipidi's submission to the Queensland Parliamentary Inquiry proposes a segmented approach to vehicle categorisation , riding rules, registration and licensing. We call it the e-Mobility Matrix. This post introduces the Matrix and in future posts we'll dive into each quadrant. ⚡ The e-Mobility Matrix: A Smarter Way to Move The e-Mobility Matrix is a progressive regulatory framework that rethinks how we classify and manage electric mobility. Instead of boxing vehicles into outdated categories like “bike” or “scooter,” the Matrix maps them by two simple, functional traits: speed and weight. By focusing on how a device performs — not how it looks — the Matrix supports innovation, removes bias, and keeps safety at its core. Each quadrant comes with its own riding rules. 🧩 The Four Quadrants of the Matrix 🟩 Micro Movers Agile e-scooters, e-bikes and e-PMDs for short local trips and deliveries 🟨 Cargo Cruisers Heavier e-bikes, cargo-bikes and scooters built to carry loads 🟥 Distance Dashers Speed pedelecs and e-mopeds for efficient commuting 🟦 Village Vehicles Compact multi-seat electric vehicles for neighbourhood travel 🔐 Certified to Move: The Verification Layer Every vehicle in the Matrix — regardless of its quadrant — must meet verified safety and quality standards. That means: 🔋 Batteries are certified to UL/IEC/EN standards 🚦Vehicles meet the approved specs of their State and/or Country 📱 Each device is digitally traceable and compliant This digital verification ensures riders, regulators, insurers, and emergency services can trust that vehicles on the road are safe and legal — without relying on guesswork or appearance. 🌱 Why the Matrix Matters The e-Mobility Matrix levels the regulatory playing field. It: 📏 Prioritises performance over appearance 🛠️ Encourages design and tech innovation ♿ Makes space for inclusive and adaptive mobility 🛡️ Embeds safety and compliance by design 🛣️ Design the Future, Not Just the Rules With the e-Mobility Matrix, we don’t have to choose between innovation and safety. We build a transport system where both are the default. Krystyna Weston Michael Langdon Department of Transport and Main Roads Department of Transport and Planning Transport for NSW Department of Infrastructure, Transport, Regional Development, Communications, Sport and the Arts TRL Pasha Golshani Andrew Garnsworthy

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  • 🚨 Zipidi just submitted our blueprint to the Queensland Parliamentary Inquiry into E-Mobility. It’s bold, specific, and built to scale. The future of e-mobility in Queensland is being decided right now — and broad recommendations won’t cut it. We’re not saying “do something” — we’re showing exactly what to do. ✔️ Two-tier framework based on speed and weight, not outdated power or form factors ✔️ Legalise safe formats like throttle-only e-bikes & speed pedelecs ✔️ Block unsafe devices at the border with verified digital certifications and product passports ✔️ Introduce real-time compliance via CREDZ ✔️ Allow riders of >25 kph devices to get a licence, without the unfair car licence prerequisite ✔️ Educate the community with a Slip Slop Slap–style battery safety campaign backed by clear, national messaging ✔️ And most importantly: harmonise regulation across all states and the Commonwealth 🚨 Australia doesn’t need more reports. It needs actionable regulation — now. #Zipidi #CREDZ #emobility #transportpolicy #safebatteries #micromobility #2032Olympics #lithiumionsafety #regulatoryreform #SlipSlopSlapForBatteries

    Zipidi Submission to Queensland e-Mobility Inquiry Offers Actionable Roadmap for Safety, Innovation and Enforcement Zipidi has submitted a detailed proposal to the Queensland Parliamentary Inquiry into e-Mobility Safety and Use, outlining a bold but practical framework for safely scaling micromobility across the state. While numerous parliamentary inquiries across Australia have raised valid concerns about the rise in lithium-ion battery incidents and unsafe e-mobility devices, most have stopped short of offering clear, actionable solutions. Zipidi’s submission goes beyond generic calls to “do more” — offering a complete, standards-based regulatory model with speed-weight classifications, digital verification systems, and targeted reforms to safety, compliance, education and enforcement. “This isn’t a wishlist — it’s a blueprint,” said Stephen Coulter, Director of Zipidi. “Queensland can lead Australia by legalising safe micromobility formats, stopping unsafe ones at the border, and using digital verification to give certainty to users, regulators and retailers.” Key proposals include: 🎯 Introducing a two-tier regulatory framework based on speed and weight, not outdated power limits or form factors. (≤25 km/h and ≤50 km/h; below/above 60 kg). 🎯 Legalising throttle-only e-bikes, speed pedelecs, and other proven devices — if they are digitally certified to global safety standards. 🎯 Enforcing import compliance through digital fingerprints and product passports, enabled by Zipidi’s CREDZ platform. 🎯 Ending the outdated car licence prerequisite to hold a motorcycle licence, unlocking low-cost transport options for those who will never drive. 🎯 Launching a coordinated “Slip Slop Slap”–style lithium-ion battery safety campaign — with clear, consistent messaging across government, retailers, safety authorities and industry. Zipidi has developed the core messages, focusing on: ✅ Buy Safe ✅ Charge Safe ✅ Store Safe 🎯 Most critically, Zipidi calls for urgent coordination between the Commonwealth and all States and Territories to establish a harmonised e-mobility regulatory framework that covers imports, standards, specifications, enforcement and education. The submission positions Queensland to showcase safe, tech-enabled micromobility ahead of the 2032 Olympic and Paralympic Games — a global stage for clean, people-friendly transport.

  • The truth is out there. Why Are We Still Using 19th-Century Methods to Prove 21st-Century Safety? It’s hard to believe that in a world where we use face ID to unlock phones and two-factor authentication to check emails, governments still rely on printed stickers or PDF certificates to prove whether a lithium-ion battery is safe, or whether an e-bike meets regulated specifications. CREDZ solves that, with 21st-century technology that matches the risk, complexity, and global scale of today’s product safety challenges. Mark Sutton Department of Transport and Planning Department of Transport and Main Roads Transport for NSW NSW Fair Trading Phil Latz Milad Haghani Adam Tranter David Miller-Heidke Jason Lu Michael Langdon

    🚨 New White Paper: The Digital Fix to E-Bike Fire Risks & Building Bans 🔐⚡️🚲 As highlighted in the All-Party Parliamentary Group for Cycling & Walking’s latest report — “Unregulated and Unsafe: The Threat of Illegal E-Bikes” — the UK is facing a rising safety crisis, fuelled by illegal, uncertified e-bikes and batteries. But the response so far? As Cycling Electric's Mark Sutton reports, it’s been blanket bans in some of the UK’s largest buildings — bans that punish safe, certified e-bike users alongside the bad actors. Our new CREDZ policy and technology white paper offers a smarter way forward: 👉 “Digital Fingerprints: The Missing Link to Safe E-Bike Access in Buildings” 🔍 Inside, we explore: • Why building and insurance bans are a blunt tool that hurt sustainable mobility • How unsafe online imports are distorting public and insurer risk perception • And how CREDZ’s digital passport and Building Access Module can verify compliant e-bikes in real-time, enabling trusted access instead of blanket exclusion. 📍 This is the missing link between policy, regulation and safety enforcement. 🛡 Verified e-bikes in. Unsafe fakes out. Let’s protect riders and the right to ride. 🎯 Aligned with the recent UK Parliamentary report on illegal e-bikes, this paper offers policy solutions and tech tools to protect lives without sidelining cycling. 👉 Read the full paper here: https://lnkd.in/gK9Cdtgs 👉 Let’s replace fear with trust — and build smarter, safer cities. #CREDZ #CyclingElectric #APPGCW #EBikeSafety #Micromobility #BatterySafety #DigitalProductPassport #lithiumion #SmartBuildings Krystyna Weston Simon Bragg George Beard Ianto Guy Micromobility Industries Fabian Hamilton MP The Bikeability Trust Ben Hubbard Tom Nutley Spencer Powers Thomas Bell Peter Eland Fotini Delgado Gavin Ger Jeremy Ricard Venkatesh Gopal Richard Grigsby Ben Knowles

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  • We need to work together as an industry to find better solutions. Fragmented approaches within Australia and worldwide are not working. We are writing a series of articles on this topic with suggestions and potential solutions. Follow Zipidi, Krystyna Weston and Stephen Coulter to stay informed. Let us know what you think. Krystyna Weston Electrical Safety First Fair Trading Technology Fire and Rescue NSW Energy Safe Victoria eMobility Australia

    🚨 Lithium-ion battery fires cost Australia over $92 million in 2024. And it’s getting worse. As e-bikes, e-scooters, and lithium-powered devices surge in popularity, so do the fires—from homes and garages to garbage trucks and recycling facilities. We’ve just published a deep dive into the data: ✔️ Over 1,100 structural fires ✔️ 10,000+ waste-related fires ✔️ 50+ injuries, two fatalities ✔️ $92 M+ in damage and emergency response costs Our estimate does not include an allowance for the long-term health costs of lives lost. This is the first in a Zipidi insights series exploring the true cost of battery fires and what needs to change, starting with better education, harmonised regulation, compliance, and smarter prevention tech. 📘 Read the article and share your thoughts. We need collective action—policy, industry and public awareness—to keep Australians safe. #EMobility #LithiumIon #BatteryFires #PublicSafety #Sustainability #DigitalSafety #ZipidiInsights #Micromobility #ElectricBikes #ScooterSafety

  • Progress in the Netherlands, but adding to the disharmony of European Micromobility Regulations.

    New Dutch E-Scooter Laws: A Brave Step — But One Foot Still on the Brake The Netherlands has taken an important step by legalising electric scooters (e-scooters) nationally from July 1, 2025. ✅ License plates, insurance, helmets, and AM driver’s licenses will be mandatory. ✅ A maximum speed of 25 km/h — matching the speed of standard e-bikes. But despite this progress, the new laws apply far harsher rules to e-scooters than to e-bikes, which travel at the same speed. E-scooters are regulated like speed pedelecs — electric bikes capable of 45 km/h — even though scooters are slower and lighter. Riders must wear helmets, register their vehicles, obtain licenses, and carry insurance — none of which applies to regular e-bikes at 25 km/h. Meanwhile, cities like Amsterdam and The Hague are considering bans on shared e-scooter services, while shared e-bike schemes continue to expand. And despite rising risks of lithium-ion battery fires, the new laws do not mandate compliance with proven international safety standards, such as UL 2272, EN 17128, or IEC equivalents. Europe had a blueprint through the TRL EU Harmonisation Study: to regulate based on performance and real-world risk, rather than outdated categories. The Netherlands adopted the spirit, but left one foot on the brake. Progress? Absolutely. Full confidence and fairness for micromobility? Not yet. If we want safer, smarter cities, it's time to regulate micromobility based on real-world performance, not outdated fears. #micromobility #urbanmobility #sustainabletransport #futureoftransport #transportpolicy #regulation #publicpolicy #mobilityinnovation #batterysafety #EUregulation #europeanmobility Stephen Coulter is Co-Founder of Zipidi and Head of eMobility Australia. He advises governments, industry leaders, and innovators on micromobility regulation, safety, and sustainable transport policy.

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