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Engineering · DesignUnveiling the process: The creation of our powerful campaign builder
Dive into Trident, our real-time event-driven marketing tool at Grab. Explore the build of the core units powering our If This, Then That (IFTTT) logic. Learn how we deal with complex campaigns and discover the secret behind how we support various processing mechanisms
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Engineering · DesignChimera Sandbox: A scalable experimentation and development platform for Notebook services
Unleashing the potential of machine learning (ML) with Grab's Chimera Sandbox. This scalable platform facilitates rapid development and experimentation of ML solutions, offering deep integration with Large Language Models and a variety of compute instances. Discover how it's driving AI innovation at Grab.
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Engineering · DesignHow we improved translation experience with cost efficiency
Dive into our journey of improving in-app translation experience amidst a post-COVID tourism boom. Discover how we overcame language detection hurdles, crafted an in-house translation model, and implemented stringent quality checks, all while maintaining cost efficiency.
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Engineering · Product · DesignThe journey of building a comprehensive attribution platform
The Grab superapp offers a comprehensive array of services from ride-hailing and food delivery to financial services. This creates multifaceted user journeys, covering homepages, product pages, checkouts, and interactions with diverse content, including advertisements and promo codes. Read this to find out more.
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Engineering · DesignMessage Center - Redesigning the messaging experience on the Grab superapp
Grab’s messaging feature was designed for two-party communications, but as our superapp grew to include more features, we became more aware of the limitations in our app. Read to find out how we redesigned the messaging experience to make it more extensible and future-proof.
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Engineering · DesignEvolution of quality at Grab
Testing is typically done after development is complete, which often results in bugs being discovered late in the process. Read to find out how Grab has improved its quality to scale and support the superapp experience. This evolution also brings a cultural shift for quality mindset in teams, enabling us to deliver faster with a better experience for our users.
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Engineering · DesignHow OVO determined the right technology stack for their web-based projects
As companies grow in today's technology landscape, it often leads to a diverse set of technology stacks being used in different teams, which can lead to bigger problems in the future. Find out how the OVO team compared and analysed different technologies to find the one that best met their needs.
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Engineering · Product · DesignHow KartaCam powers GrabMaps
The foundation for making maps lies in imagery and ensuring that it is fresh, high quality, and collected in an efficient yet low-cost manner. Read this to find out how the Geo team created KartaCam, how it addresses those concerns, and its future enhancements.
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DesignDesigning products and services based on Jobs to be Done
In this post, we explain how the Jobs to be Done (JTBD) framework helps uncover the JTBD for consumers, as well as how we uncovered the core needs of GrabFood consumers and aligned the product with these needs.
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DesignDriving Southeast Asia Forward Through People-Focused Design
How do you design for a heavily diversified market like Southeast Asia? In this article, I’ll share key consumer insights that have guided my decisions and informed my design thinking over the last year whilst working as a product designer for Grab in Singapore.
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DesignConnecting the Invisibles to Design Seamless Experiences
Much of the work done by the service design team at Grab revolves around integrating people, processes, and systems to deliver seamless user experiences. In this blog post, we present an overview on how Grab's service design team goes about doing that.
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Data Science · Engineering · Product · DesignRecipe for Building a Widget: How We Helped to “Peak-Shift” Demand by Helping Passengers Understand Travel Trends
We help to “peak-shift” demand by helping passengers understand travel trends with Grab’s data. Curious to know how we empower our passengers to make better travel decisions? Read on!
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Design
Why Test the Design with Only 5 Users
The reasoning behind small sample sizes in qualitative usability research.
